Ultraframe Marketing Team Supercharged
Ultraframe has expanded its Marketing Team with the appointment of an experienced Assistant Brand Manager, Laura Peel, to join the existing Ultraframe and Wendland Brand Managers. Laura joined the Marketing Team in late 2021, having previously worked within the Fabricator First area of the business, and brings many years of marketing experience to her new role.
Commenting about her new position at the Clitheroe-based conservatory and extension specialist, Laura said: “I started in the Fabricator First team which was a great introduction to the business, but I was missing marketing, so I jumped at the chance to join the Marketing Team when the opportunity arose. The role is extremely varied, and I get to work on a range of Ultraframe marketing projects including new product launches, supercharging our customers, the Ultra Installer Scheme, and currently, working on our FIT Show stand. I think there are some fantastic opportunities here at Ultraframe and would like to grow within the team and see where that takes me!”
Supporting its customers with high quality marketing support has long been a focus for Ultraframe and a key part of the offering to customers. In addition to more standard items such as literature and workwear, there is a strong focus on investing in the latest technology to allow customers to stand out and compete in the market. Some of the digital tools available to Ultraframe customers that were originally launched as part of a Lockdown Toolkit – but are still highly popular today - include a live chat/chatbot option, quoting engine, virtual appointment system, interactive content blocks, and a range of webinars to help installation companies make the most of the tools available and learn more about the company’s extensive range of conservatory and extension systems.
Commenting about the recent expansion of the team, Ultraframe Marketing Director, Alex Hewitt, said: “Laura brings a wealth of experience to the team, having held Marketing Manager roles at several well-known hospitality brands in the past. I am extremely proud that we do much of our marketing in-house thanks to the experience of the team, and Laura is a fantastic addition to our pool of marketing talent.”
To find out more about Ultraframe Marketing Support, contact marketing@ultraframe.co.uk
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