Ultraframe appoints new Operations Director in push on productivity Mike was the first practitioner to join The Manufacturing Institute in 2001 and played a key role in establishing and then running the Manufacturing Advisory Service (MAS) in the North West. Since the launch of MAS NW in April 2002, Mike has recruited and developed a team which generated benefits worth more than £25 million through productivity improvement in North West manufacturing companies. Now Mike will be applying his extensive technical knowledge and experience as a qualified electronics, mechanical and production engineer to improve and develop operations at Ultraframe. Mike Price commented: " I am excited to join Ultraframe’s dynamic management team and help build on the company’s market leading position. We are committed to total quality and premium service which will deliver real business benefits for the company.” Ultraframe Managing Director, Vanda Murray OBE, said: “Ultraframe is delighted to have someone of Mike’s calibre and experience as part of our management team. He has a formidable track record of achieving major operational improvements and will be key to developing our operations strategy and bottom-line performance.”